Shopping in Brașov combines the hunt for distinctive souvenirs with the pleasure of exploring characterful retail environments. From traditional craft shops in medieval buildings to modern malls serving practical needs, the city offers shopping experiences that complement its other attractions.
Traditional crafts make the most meaningful souvenirs. Hand-painted ceramics, carved wooden items, embroidered textiles, and local wool products connect to centuries of Transylvanian artisanship. Specialty shops in the old town curate selections of authentic crafts, while workshops sometimes allow visitors to observe artisans at work or even participate in creating their own pieces.
Local food products offer another category of distinctive purchases. Romanian honey varieties, fruit preserves, and sweet treats like traditional cakes travel well. Țuică and pălincă (traditional fruit brandies) make popular gifts, available from shops specializing in local spirits. Cheese and cured meat products appeal to food enthusiasts willing to navigate customs regulations.
The old town concentrates shopping in atmospheric settings. Strada Republicii serves as the main commercial pedestrian street, lined with both international brands and local boutiques. Smaller streets radiating from Council Square hide specialty shops worth discovering. Many stores occupy ground floors of historic buildings, adding architectural interest to the shopping experience.
Markets provide more immersive shopping experiences. The covered market (Piața Sfatul) sells fresh produce, meats, cheeses, and household goods, offering glimpses of daily local life. Seasonal markets—especially the Christmas Fair—feature craftspeople and specialty food vendors in festive atmospheres. Antique and flea markets occasionally appear in public squares.
Modern malls supplement traditional shopping. Coresi Shopping Resort on the city's eastern edge houses major retailers, entertainment facilities, and dining options. AFI Brașov provides another contemporary shopping destination. These centers prove useful for practical purchases and international brands less available in the historic center.
Our shopping coverage guides visitors to the best sources for various purchases, from authentic crafts to everyday needs. Understanding where to find what helps make shopping an enjoyable part of your Brașov experience rather than a frustrating hunt.
